What Motivates You?

There’s something about Spring.  No matter where you live, when the calendar moves away from Winter and starts inching towards Summer, we seem to get more motivated about everything.

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Start, Stop, Continue

With another year rapidly drawing to a close, you are probably starting to think ahead to next year. You’re also probably thinking back to some of your activities from 2016 and wondering what you need to do in 2017.

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The Skinny on Creating a Brand Positioning Statement

A positioning statement is a one to two sentence affirmation which communicates your brand’s unique value to your customers in relation to your main competitors. The brand position encompasses why you are different – unique, as compared the competitive set.

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