Marketing Workshop – Research Manager
Who we are…
Marketing Workshop is an established leader among providers of custom marketing research. Today’s business solutions call for innovative, strategic thinking, experience driven intuition, and creative customization. Those are differentiating traits possessed by Marketing Workshop, and every one of our team members is selected for his/her abilities in these areas.
Is our Opportunity a fit for you?
Ours is a casual and collaborative work environment built on a flexible work model. Our “all hands-on deck” approach to research allows our team members to get irreplaceable real-world experience, cultivate meaningful professional relationships, and makes each day exciting! Our business model supports the technical and soft skills development of every team member, providing exposure and hands-on involvement with every aspect of a research project from initial client meetings, across all elements of project management, through findings presentations and consulting with the client about next steps. We are doing the work we enjoy and making a positive impact every day!
What this position entails…
Marketing Workshop’s Research Managers are responsible for the development and execution of diverse custom, primary marketing research projects. The position provides critical contributions to the organization at large and requires strategic, technical, and tactical skills. The position calls for a well-rounded marketing-minded, investigative, and enthusiastic researcher, one who works diligently and demonstrates professional maturity. Additionally, to be a fit, one must be entrepreneurially spirited, corporate arena savvy, hard wired for superior client service, and thrive on collaboration.
Specifically, what we seek in Research Manager candidates…
Research Managers, within the scope of best practices, devise customized research programs spearheading the process from start to finish to include collaborating on research design, development of research protocols, vendor management, data management, and report development. Conventional hours usually, with occasional extended time commitments, and occasional travel.
- Experience:
- Supplier-side custom research, minimum of 2 years, with client-side experience a plus
- Effective consultant across internal and client teams
- Experience within a fast-paced deadline-oriented environment
- Proficient with quantitative and qualitative research methodologies and protocols development including quantitative questionnaire and qualitative discussion guide development (in-depth interviews, focus groups, onsite intercepts)
- Working knowledge of Central Location Testing
- Research practitioner who adheres to The Insights Association CASRO Code of Standards and Ethics
- Proficient with quantitative and qualitative research methodologies and protocols development including quantitative questionnaire and qualitative discussion guide development (in-depth interviews, focus groups, onsite intercepts)
- Working knowledge of Central Location Testing
- Research practitioner who adheres to The Insights Association CASRO Code of Standards and Ethics
- Skills:
- Develop banner plans, data/data tables interpretation, data placement in reporting and accuracy checking
- Interpret and communicate results of multi-variate techniques such as derived importance, price laddering, monadic testing, MaxDiff, etc.
- Compose conclusions and recommendations clearly and concisely
- Data visualization, and strategic storyteller report developer with ability to produce impressive PowerPoint reports
- Refined presenter- confidently presents research findings, and effectively addresses client questions
- Traits:
- A catalyst for teamanship and collaboration
- Marketing-minded, intuitive, tenaciously curious, and creative
- Executive level professionalism, communicator, and influencer
- Strategic thinker with ability and willingness to undertake the tactical elements of a project
- Excellent with in-person and written client interface, and possess impressive presentation abilities
- Ability to manage details of multiple research projects simultaneously
- Flexible and agile, willing to jump in wherever and whenever needed with a positive attitude
Next Steps…
Please send your resume and cover letter directly to Maggie Buchanan at mbuchanan@mwshop.com
Marketing Workshop is a marketing research consultancy engaging strategy and customization to support relevant insights driven business solutions for clients spanning a wide variety of industries. For nearly a half of a century we’ve been asking the right questions, leading ideation, changes, development, refinements, and driving evolution.
We are marketing-minded researchers engaged in the best practices – but we’re not stuck there. Today’s business solutions call for innovative know-how, strategic thinking, experience driven intuition, and creative customization. Those are differentiating traits possessed by Marketing Workshop and every one of our team members is selected for their abilities in these areas.