by CFlores-Girnus | Mar 3, 2020 | Uncategorized
The Squeeze aka Qual and Quant Dilemma “The goal is to transform data into information, and information into insight.” -Carly Fiorina Research buyers can attest to the dream of having unlimited budgets to support robust research designs, when time allows for...
by CFlores-Girnus | Feb 17, 2020 | Uncategorized
“People shop and learn in a whole new way compared to just a few years ago, so marketers need to adapt or risk extinction.” Brian Halligan, Co-founder & CEO of Hubspot In an increasingly mobile world, with so much available to us so quickly it would...