by Cristina Flores | Mar 30, 2016 | Uncategorized
“With but few exceptions, it is always the underdog who wins through sheer willpower. Johnny Weissmuller … (especially if you’ve picked the upset in your tournament brackets!), but not everybody likes to actually be the underdog. This leads me to an...
by Cristina Flores | Mar 29, 2016 | Uncategorized
Leadership is the capacity to translate vision into reality. Warren Bennis There was lots of discussion about where the vision comes from (typically out of some burden that you feel) and how you go about the process of striving to make the vision come to fruition,...
by Cristina Flores | Mar 27, 2016 | Uncategorized
A great brand is a story that’s never completely told. A brand is a metaphorical story that connects with something very deep – a fundamental appreciation of mythology. Stories create the emotional context people need to locate themselves in a larger experience....