What Motivates You?

What Motivates You?

Motivation is the art of getting people to do what you want them to do because they want to do it. Dwight D. Eisenhower There may even be a fresh “spring” in your step, if you will.   Warmer temperatures, blooming flowers, leaves popping out on trees, it all just...
How Much Testing is Too Much?

How Much Testing is Too Much?

Nearly all men can stand adversity, but if you want to test a man’s character, give him power. Abraham Lincoln Mark Cuban feels having regular (say, quarterly) blood tests to “establish a baseline of your own personal health.” this is a great way to stay on top...
March Madness

March Madness

In the madness, you have to find calm. Lupita Nyong’o March Madness!  That time of year when it seems even the most casual sports fan has an interest in the games and the surrounding excitement.   was thinking earlier about how the tournament parallels...
Advertising’s Changing Game

Advertising’s Changing Game

I’ve done a number of Super Bowl ads.   And that is the best advertising of the year.  That is when people realize they’re going to be compared directly against other ads. Jerry Seinfeld Super Bow lXLIX  Super Bowl ads have changed a lot over the years and...
Knowing Your Audience

Knowing Your Audience

Let us not seek the Republican answer or the Democratic answer, but the right answer. Let us not seek to fix the blame for the past. Let us accept our own responsibility for the future. John F. Kennedy In “A Daunting Demographic Challenge for the GOP in 2016” , the...